Manufacturing Web Design
Web design profile
Permashield is a wall coating manufacturing and application company based in Leeds.
They had three websites covering different aspects of their operation - however none were performing on the search engines and a revamp was required.
The first step was consolidation - there was no point in tripling the costs of re-designing and promoting three separate sites.
The site was split into two areas: domestic and commercial. Extensive use of stock photography helped raise the professionalism and brand profile.
The competition was carefully researched and search phrases analysed. All 63 pages were individually optimised, with particular attention to landing pages.
Short term and long term targets were set for particular phrases, and after the site was launched a link building programme was engaged.
Web design services
- Web design
- Search Engine Optimisation
- Stock photography
- Web hosting
Additional services
- Newsletter / email marketing
- Flash video animation
- Photo gallery
- Leaflet design / artwork and print
Special features
- Google maps
- Google Business Centre
Website Build & Accessibility Standards
- W3C Valid XHTML 1.1
- W3C Valid CSS
- Accessibility: Triple A compliant

